Sylvain the Ketje
Sylvain the Ketje
Brussels Ketjep Founder

Describe yourself, your background and what you do today.
I’ve always worked in the Food World as waiter, restaurant manager, sales rep and sales manager. Today, I am the ketje from Brussels Ketjep.

How has where you come from shaped who you are?
Customer service has always been a priority in any level of my career that’s why I will always do the best to make people happy around me.

On a personal note, what would you say you’re the proudest of?
No financial help to create the company. I’ve worked few years and saved money to make this happen by myself.

What do you think distinguishes Belgium, and its people, from the rest?
We know we have nothing to lose, and nothing to win. We don’t ask for specific recognition and that makes us cool.

If you had to nominate three people that, to you, best symbolised Belgium in its full glory, who would they be and why?
Dewaele brothers (Soulwax).
Roméo Elvis.
Benoit Poelvoorde.
They are from Flanders, Brussels and Wallonia and they bring something Belgian to its best. We have to thank them because a lot of people in the world love Belgium thanks to them.

If you had to take out-of-towners to one essential restaurant in Belgium, which one would it be?
I’m not good to plan stuffs. I prefer to see where we are and chose a good spot in the area without reservation.

If you had to take visiting guests out on a Sunday tourist trail, where would you take them and why?
Les Marolles and le Sablon are a good match to enjoy popular and premium places on a Chic & Tof Sunday. You can come across Pierre Marcolini and Grand Jojo in the same street. I love mixed cultures like in big cities.

Sauces, in Belgium at least, are intrinsically linked to French fries. What’s your combination of choice?
I always have to taste something I don’t make so I don’t really have a priority. I will probably take something special and spicy.

Tell us about the first time you discovered BK sauces.
I can tell you I was the first one in the world! I was eating a croque monsieur with ketchup and I had this revelation which became an obsession; we needed a Belgian ketchup! It took me two years to have the first bottle in my hands.

Can you recollect your best Belgian joke ever?
Filip De Wilde to the Euro 2000.

Why do Belgians do it better?
Because we don’t know it ourselves!